Located in Great Massingham, West Norfolk, Lings Country Goods is one of the leading suppliers of country clothing in the county. We are also one of Norfolk’s leading suppliers of shotguns and rifles. In addition, we also have an extensive range of airguns, cartridges and ammunition.

Our friendly and knowledgeable staff are always on hand should you require any help or advice. We also stock a wide selection of shooting accessories, including gun slips, cartridge bags, cleaning kits and telescopic sights.

Our purpose built country clothing shop in Great Massingham, just outside King’s Lynn, Norfolk, showcases a wide range of top brand country clothing, including Schoffel jackets, Musto jackets, hats, fleeces, waterproof jackets, trousers, gloves, trousers, country shirts and jackets. We also stock a superb range of footwear from the likes of Meindl, Dubarry and Le Chameau. Our Le Chameau range includes a complete collection of their wellington boots. Lings Country Goods and Jem Pet Supplies is a family run business which has been trading for over twenty years. Our primary objective is to provide total customer satisfaction with our comprehensive range of country clothing to suit all needs and seasons, together with a large selection of firearms displayed in our gun room. We also stock an extensive range of pet and working dog feeds.

Lings Country Goods is a friendly, family run country clothing shop in Norfolk with helpful, knowledgeable staff at your disposal. We hope you enjoy your shopping experience with us.

The Heath Farmshop is the latest addition to the business offering fresh meat, seasonal fruit and vegetables. Other products include ice cream and soft drinks. All these products are sourced  locally or from the county of Norfolk.

Morton ATV is here to service your all-terrain and utility vehicles.



(apart from Bank Holidays, Christmas Day, Boxing Day and New Years’ Day when we are closed)